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Media Partnership Executive
gsma
Marketing & Communications, Sales & Business Development
London, UK
Posted on Feb 21, 2026
Department: Marketing
Team: PR & Communications
Location: London with hybrid working
Position type: Contractor until 31st December 2026 (Umbrella - inside IR35), Full-Time
What the hiring manager says
“This role is perfect for you – a burgeoning media expert looking for your next challenge and learning journey. You’re fired up about the global media and creator landscape, and you have insights about how to deliver promotional media campaigns that integrate brand content, editorial news and storytelling. And you will be eager to become an integral part of the PR and media partnership team that delivers successful media partnership campaigns for our flagship event MWC Barcelona and industry-renowned MWC and M360 series of events.”
Media Partnership Manager
About the Team
The media partnership function is responsible for outreach, developing and managing media, content creator and association partnerships and related programmes for the MWC, 4YFN and M360 series of events.
This team is a key part of the PR and External Comms team at the GSMA. We are responsible for building, protecting, and enhancing the GSMA's reputation through strategic communication and relationship-building.
About the Role
This is a new role which means the right candidate will have the opportunity to grow and shape it. Located in London, you will support and report to our Media Partnership Manager in Hong Kong and work closely with our PR team in London and help achieve successful media partnership programmes and outcomes. You will do this by coordinating and facilitating the administrative development of media partnerships in the entire partnership life cycle for the GSMA events including:
1. MWC Barcelona
2. 4YFN
3. MWC Shanghai
4. MWC Kigali
5. MWC Doha
6. M360 Series including M360 ASEAN, M360 LATAM and M360 Eurasia
Using proven administrations management and communication skills, you will support research of target media outlets and outreach, handle incoming enquiries and manage media partnerships from creating prospects through to agreements execution. And you will maintain internal documents relevant to the partnership programme status, lead the fulfilment and implementation of partnership activities through GSMA channels and departments including Marketing, Operations, PR, IT, Legal, Registration and more.
A key part of success of the role is to work with media partners on asset delivery and execution of marketing materials and liaise with them to obtain pertinent information for the marketing activities. From there, you will provide summary and reports on the results of the partnership programme.
Finally, you will also provide general assistance to support the team. This will include but not limit to preparing documents or presentations, managing logistics, contributing to improving the overall partnership programme and process efficiency.
About You
You will have notable knowledge and understanding of events, partnerships and business-to-business marketing. With your outstanding verbal and written communication skills and interpersonal skills, you will have the ability to work cross-functionally and effectively with multiple departments within a global organisation.
You will show your can-do attitude, be highly organised and flexible. You will manage multiple projects at once, understanding the importance of meeting key deadlines and milestones, with a strong attention to detail and proven your ability to prioritise tasks and manage time effectively.
The role requires collaborative skills with experience in developing and maintaining relationships both internally and externally. You will be innovative, positive and open-minded. And as an effective team player, you will also be able to work independently and proactively as part of a global team within a matrix structure.
It would be an advantage to have business fluency in Spanish and/or Chinese, as well as experience is using Asana.
Contract type
Short term ContractorWorker type
Contingent WorkerWhat We Offer
Working at the GSMA offers you unparalleled access to the mobile industry. We offer a chance to truly shape the direction of mobile, whatever your role. By joining the GSMA, you will be exposed to a fast-paced rapidly evolving environment, working on global solutions, genuinely fascinating and industry-changing projects and a stimulating and dynamic environment designed to enable you to flourish.
In addition to architect-designed offices and competitive compensation, our benefits include fantastic learning & development opportunities, generous holiday allowances, four additional days off for professional development and many others.
To learn more about the GSMA, visit our career site, our LinkedIn page and our Twitter page.
Being You at the GSMA
We care deeply about diversity, equity and inclusivity and aspire to be the best at it. Your well-being and work/life balance is important, so flexi-time and remote working is available to all staff. We're keen to ensure everyone is equal, represented and connected so we particularly encourage applications from all demographics. The sucess of the GSMA year on year will continue to be contributed by people from all walks of life.
GSMA Values
Our values not only drive our culture – they shape how we work and interact inside and outside our global organisation.
Passionately driven
We approach everything we do with unparalleled capability, tenacity and commitment, knowing that the challenging scale, pace and complexity of our work is what leads to its world-changing impact.
Insightful leaders
We continually develop and engage our expertise, insight and creativity so that we’re always ready to respond to the changing landscape with authority, agility and nuance.
Stronger together
We lean on each other so the industry can lean on us, embracing our diversity by actively seeking out perspectives and skill sets beyond our own, fuelling each other’s successes and constantly asking how we can help.
Underpinning our values is our collective mindset to show up purposefully as good human beings every day, in every situation. When we’re at our best – we are collaborative, considerate and compassionate to others, and we create a safe space for one another to thrive, assuming positive intent in our colleagues. And if we aren’t at our best and the pressure is on – we feel free to be ourselves but still remain curious, lean into the tough stuff and we are always respectful to others and accountable for the part we play.